The costs for SEO services in the USA can vary widely depending on several factors such as the scope of work, the level of expertise of the SEO agency or consultant, the specific services offered, and the duration of the project.

Generally, SEO services can be structured in different ways:

Hourly Consultation Rates: SEO consultants might charge anywhere from $75 to $200+ per hour.

Monthly Retainer: Many SEO agencies prefer to work on a monthly retainer basis. These retainers can range from a few hundred dollars to several thousand dollars per month based on the complexity of the project and the level of ongoing work required.

Project-Based Pricing: Some agencies might offer project-based pricing for specific SEO services like website audits, content creation, or link building. These prices can vary widely based on the project's requirements.

Performance-Based Pricing: In some cases, SEO services are charged based on the performance or results achieved. This might include payment based on keyword rankings, traffic increase, or conversions. However, this model isn't very common due to the uncertainty involved.

For a small business, basic SEO services might start from a few hundred dollars per month, whereas larger businesses with more complex needs might spend thousands of dollars monthly. It's important to note that quality SEO often requires ongoing efforts rather than being a one-time service.

Always consider the expertise and reputation of the SEO provider when comparing costs. Lower-priced services might not always deliver the best results, and high prices don't guarantee success. It's essential to evaluate the services offered, their track record, and how well they align with your business goals.